FootageHub Brand Spotlight Q & A

Website: aquageographic.com

About AQUA Geo Graphic:
Aqua Geo Graphic was established by Hisato Hani and Hiroshi Sato in Tokyo, Japan, 1994. Different from other Japanese footage production companies, we started shooting stock content from the very beginning. Part of this business is an investment of time. In the beginning we did not have much experience and the sales were low. As we shot more over the years, we gained more experience from project to project, time to time. As a result, Aqua Geo Graphic has become one of the major stock content creators in Japan.

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Interview with Kaien Kaku
from AQUA Geo Graphic

Q: When did you begin shooting?
A: We first began shooting in 1994. At the beginning we only shot stock photos. As the technology of display equipment began to get better and less expensive, we thought motion graphics would soon take a major role in the media world. Therefore, we started shooting footage 10 years ago. We still occasionally shoot stock photos, but most of our concentration is directed at shooting stock footage now.

Q: What is your favorite subject to shoot?
A: Although Aqua Geo Graphic specializes in underwater shooting, we also like to shoot seasonal changes and natural sceneries.

Q: Which camera(s) do you prefer for shooting stock footage?
A: Our favorite camera was the Panasonic AJ-HDX400 until we got our first RED ONE camera. Now we use it for most shoots because it provides better quality and larger image size, which gives users more options with their projects. We look forward to shooting some underwater 4K footage in the future.

Q: What's your favorite clip that you currently have represented in the Artbeats FootageHub?
A: Artbeats FootageHub represents many our favorite clips but we especially like our Mt. Fuji clips. Aqua Geo Graphic offers a couple dozen different angles and shots of Mt. Fuji. Like Ayres Rock in Australia and The Grand Canyon in the United States, we think Mt. Fuji is a treasure from mother earth. It has a great influence in Japanese culture since ancient time and has become a symbol of Japan. Although we primarily shoot footage for commercial use, we would like to be able to introduce Japan and its culture worldwide as well.

Q: What advice can you give to shooters who are just getting started in the stock footage industry?
A: We frequently check on TV commercials, movies and video games to learn what materials are popular and what footage would be helpful to customers. We also make a point to be aware of the newest technology, such as camera and software, to make our works more efficient. The most important thing is never underestimate your work. We choose not to sell our content to those undervalued macro-payment or subscription sites. Instead we sell our work with companies that offer a fair and reasonable price. This keeps us always motivated and happy.